South Korea's air exports of beauty and personal-care products reached 57,000 tonnes from January through August 2026, an increase of 47% from the same period a year earlier. Europe-bound volume rose 104% to about 19,000 tonnes, making Europe the largest air-export market for these Korean products, according to aviation and logistics consultancy Aevean. Europe moved ahead of the Asia-Pacific region as demand for Korean skincare, makeup, hair-care products, deodorants and soap spread beyond Korea's established regional markets.
North American volume increased 65%, while shipments to Latin America rose 124%. Air exports to the Middle East and South Asia grew 32%, and other markets increased 55%. The Asia-Pacific region recorded a more moderate gain of 9%.

The expansion adds a consumer-goods category to the high-value products supporting South Korea's air cargo market.